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  • ·Lu'u Dan The Getaway Car Fall 2025 Campaign Editorial
BrandLu'u Dan
Project'The Getaway Car' Fall 2025 Ad Campaign
Group of models inside a vintage car under warm lighting for Lu'u Dan Fall 2025 campaign, featuring bold red branding.

Lu'u Dan 'The Getaway Car' Fall 2025 Ad Campaign 2025

Associated creatives

Hung La
Hung LaLựu đạn Creative Director
Annissa Esanty
Annissa EsantyCreative Director
Claryn Chong
Claryn ChongPhotographer
Noah Koesmik
Noah KoesmikVideographer
Becky Tun Pe
Becky Tun PeModels
Lara Lizarondo Swift
Lara Lizarondo SwiftModels
Akiko Haruna
Akiko HarunaModels
April G
April GModels
Juna Uehara
Juna UeharaMakeup
Purple-Qie Qin
Purple-Qie QinCasting Director
Jingbai_
Jingbai_Set Designer

Tags

group of models in vintage carmodels in vintage carvintage carred jacketblack puffer jacket

Description

This image captures a scene from the Fall 2025 ad campaign titled The Getaway Car for Lu'u Dan, photographed by Claryn Chong. A group of models are gathered inside a vintage car, illuminated by warm lighting that highlights rich textures and contrasting garments. Prominent red typography overlays the lower foreground, spelling out the brand name. The composition employs a cinematic framing style with expressive subjects leaning against the vehicle's interior. Every detail reflects the art-directed narrative of the shoot, showcasing contemporary styling within an atmospheric setting.

Style

Horizontal, Commercial, Moody, Warm

Techniques

Low-key / chiaroscuro

Industries

Designer Fashion

Color

Crimson (50%)
Jet Black (50%)

Background

Garage

Context

Advertising Campaign