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Brand
Hackney Half Marathon
ProjectBrand Identity
Graphic design layout featuring a race medal, runner in motion, and typographic grid system for Hackney Half Marathon branding.

Hackney Half Marathon Brand Identity 2019

Associated creatives

Soft Power
Soft PowerGraphic Design

Tags

hackney half marathon brandinghalf marathon brandingmarathon brandingbrand identitygraphic design layoutrace medal

Description

This brand identity project for the Hackney Half Marathon showcases a dynamic design system combining graphic layouts, typography, and athletic imagery. The composition integrates product shots of race medals and race numbers alongside black-and-white action photography of runners. Bold blue accent blocks and a structured grid layout define the visual language of the campaign. Created by Soft Power, the design establishes a cohesive aesthetic for the sporting event.