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Graphic design layout featuring a race medal, runner in motion, and typographic grid system for Hackney Half Marathon branding.

Hackney Half Marathon Brand Identity 2019

About

This brand identity project for the Hackney Half Marathon showcases a dynamic design system combining graphic layouts, typography, and athletic imagery. The composition integrates product shots of race medals and race numbers alongside black-and-white action photography of runners. Bold blue accent blocks and a structured grid layout define the visual language of the campaign. Created by Soft Power, the design establishes a cohesive aesthetic for the sporting event.

Brand

Hackney Half Marathon

Project

Hackney Half Marathon Brand Identity 2019

Keywords

hackney half marathon brandinghalf marathon brandingmarathon brandingbrand identitygraphic design layoutrace medal

Credits

Soft Power
Graphic Design

Styles

HorizontalCommercialMonochromeGraphic

Techniques

TypographyInfographics

Industries

Sportswear

Context

Advertising Campaign
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