Hackney Half Marathon Brand Identity 2019

Description

A dynamic low-angle action shot captures a runner wearing a bright neon yellow top and dark athletic shorts while stretching outdoors. In the background, other runners are visible near a graffitied urban brick wall and concrete ground. The natural lighting highlights the motion and texture of the sportswear performance apparel. The composition conveys energy and movement for the Hackney Half Marathon brand identity project designed by Soft Power.