Brand Identity 2019

Description

This image showcases a grey polygonal pendant featuring debossed typographic branding, created as part of the Brand Identity project for the Hackney Half Marathon by Soft Power. The angular object hangs from a vertical metal fixture against a flat black background. The clean, minimalist composition highlights the tactile finish and precision lettering on the surface.

Style

Commercial, Square, Clean, Minimalist

Techniques

Emboss & Deboss

Industries

Festivals & Events

Color

Background

Black Seamless

Context

Advertising Campaign