Logo
  • Home
  • ·Media
  • ·Gucci We Will Always Have London campaign portrait
BrandGucci
Project'We Will Always Have London' 2024 Ad Campaign
Black woman seated in patterned armchair wearing a mint lace bralette and blue jeans with brown handbag

Gucci 'We Will Always Have London' 2024 Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoCreative Director
Nan Goldin
Nan GoldinPhotographer
Riccardo Zanola
Riccardo Zanola
Debbie Harry
Debbie HarryModels
Kelsey Lu
Kelsey LuModels
Aalato Jazyper
Aalato JazyperModels
and Yanan Wan
and Yanan WanModels
Francesca Burns
Francesca BurnsStylist

Tags

black woman seated in armchairblack womanwoman seated in armchairmint lace bralettelace braletteblue jeansdenim jeanstan leather handbagleather handbagbrown beltpatterned armchair

Description

This portrait from Gucci's We Will Always Have London 2024 advertising campaign was photographed by Nan Goldin. A Black woman is seated inside in a patterned armchair, resting her hand against her head. She wears a sheer mint green lace bralette, blue denim jeans, and a brown belt, accompanied by a structured tan leather handbag resting beside her on the chair. The lighting is warm and natural, creating an intimate, documentary-style register with rich textured details throughout the frame.

Style

Documentary, Vertical, Earthy

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Mint (30%)
Denim (40%)
Caramel (30%)

Background

Living Room

Context

Advertising Campaign