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BrandCoach
Project'Wear Your Shine' 2023 Ad Campaign
Dove Cameron poses with a black studded Coach shoulder bag with silver chain strap beside an outdoor pool.

Coach 'Wear Your Shine' 2023 Ad Campaign 2023

Associated creatives

Stuart Vevers
Stuart VeversCoach Creative Director
APE_CC
APE_CCAgency
Lope Serrano
Lope SerranoDirector
Joshua Woods
Joshua WoodsPhotographer
Dove Cameron
Dove CameronModels
Lil Buck
Lil BuckModels
Youngji Lee
Youngji LeeModels
and Yanfei Song
and Yanfei SongModels
Gabriella Karefa-Johnson
Gabriella Karefa-JohnsonStylist
Jacob Rozenburg
Jacob RozenburgHair
Owen Gould
Owen GouldHair
Taurus Jerome
Taurus JeromeHair
and April Schuller
and April SchullerHair
Kale Teter
Kale TeterMakeup
Holly Silius
Holly SiliusMakeup
and Maha Mimo
and Maha MimoMakeup
Mel Lolli and Ronna Jones
Mel Lolli and Ronna JonesManicurist
Emma Portner
Emma PortnerChoreographer
Christian Stone
Christian StoneSet Designer
“Kill Dem” by Jamie xx
“Kill Dem” by Jamie xx

Tags

dove camerondove cameron for coachcoach studded bagstudded handbagblack studded shoulder bagblack leather bagchain strap bagcoach wear your shine

Description

An advertising campaign portrait of Dove Cameron for Coach's 2023 'Wear Your Shine' collection, captured by photographer Joshua Woods. Cameron holds a black pebbled leather Coach handbag embellished with silver metal studs and a matching chain strap across the foreground. She wears an all-black ensemble accented with a signature silver Coach 'C' belt buckle, positioned against the open backdrop of an outdoor infinity pool and hillside greenery.

Style

Vertical, Commercial, Polished

Techniques

Natural light

Industries

Bags & Accessories

Color

Jet Black (70%)
Silver (metallic) (20%)

Background

Outdoor Pool

Context

Advertising Campaign