BrandCoach
Coach 'Wear Your Shine' 2023 Ad Campaign 2023
Associated creatives
Stuart VeversCoach Creative Director
APE_CCAgency
Lope SerranoDirector
Joshua WoodsPhotographer
Dove CameronModels
Lil BuckModels
Youngji LeeModels
and Yanfei SongModels
Gabriella Karefa-JohnsonStylist
Jacob RozenburgHair
Owen GouldHair
Taurus JeromeHair
and April SchullerHair
Kale TeterMakeup
Holly SiliusMakeup
and Maha MimoMakeup
Mel Lolli and Ronna JonesManicurist
Emma PortnerChoreographer
Christian StoneSet Designer
“Kill Dem” by Jamie xx
Tags
Description
Photographed by Joshua Woods for Coach's 2023 'Wear Your Shine' advertising campaign under the creative direction of Stuart Vevers, this commercial image presents a seated male model leaning forward on a wooden outdoor deck. He holds a structured metallic silver leather shoulder bag directly toward the camera, detailed with a front turnlock clasp and a slim matching strap. He wears a tailored warm brown leather buttoned jacket paired with dark wash jeans and metallic silver high-top lace-up sneakers. The composition utilizes low-angle perspective and direct outdoor sunlight filtering through dense green foliage in the background.
Style
Vertical, Commercial, Glossy, Polished
Techniques
Natural light
Industries
Bags & Accessories
Color
Chocolate (40%)
Denim (30%)
Silver (metallic) (30%)
Background
Garden
Context
Advertising Campaign