
Odele
Odele's clean, salon-quality hair and body care campaigns across the beauty sector
Featured Odele projects
This week's top Odele projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Odele · What's Your Perfect Match? - Purple S+C
Odele introduces their purple shampoo and conditioner collection in this haircare campaign. Produced by SuperBloom House, the spot focuses on product application and formulation through a series of close-up sequences. The commercial utilizes live-action technique and clean, minimal art direction to showcase the products. Bright, natural light frames the model as she demonstrates the usage, emphasizing the brand's approach to routine-based beauty.
Odele · What's Your Perfect Match? - Longform S+C
Odele explores the intersection of personal care and minimalist design in this commercial project for their latest shampoo and conditioner range. The campaign highlights the product lineup through a series of rhythmic sequences, balancing close-up shots of the packaging with live-action demonstrations of the washing routine. Produced by SuperBloom House, who also led the creative direction and post-production, the project adopts a clean, contemporary aesthetic. The work emphasizes a natural styling process, utilizing a bright, uncluttered studio setting to draw focus to the textures and routine.
Odele · What's Your Perfect Match? - Clarifying Shampoo
Odele introduces their clarifying shampoo line through a series of commercial spots centered on diverse hair textures and healthy maintenance. The campaign leans into a minimalist aesthetic, featuring clean compositions and natural light within a neutral studio setting. Produced by SuperBloom House, the video emphasizes the product application process across various hair types. The visuals utilize live-action techniques to maintain a focus on the product and its integration into daily care routines.
Odele · What's Your Perfect Match? - Curl Defining S+C
Odele introduces the Curl Defining Shampoo and Conditioner as part of the brand's 'What's Your Perfect Match?' campaign. The project focuses on product demonstration for curly hair care within a clean, minimalist studio environment. Produced by SuperBloom House, the spot utilizes live-action technique and soft natural light to highlight hair texture and packaging details. The commercial emphasizes the application process through a series of direct, product-focused sequences.
Odele · What's Your Perfect Match? - Smoothing S+C
Odele introduces their Smoothing Shampoo and Conditioner range in this commercial spot, focusing on product texture and application. The campaign leans into a clean, minimalist aesthetic, utilizing a warm, neutral studio environment to highlight the pastel-toned packaging and the fluid consistency of the formulas. Produced by SuperBloom House, the film highlights the tactile nature of the hair care experience. Through close-up shots of the product in use and scenes of the model applying the cleanser, the work emphasizes the routine while maintaining a cohesive, natural light visual narrative.
Odele · What's Your Perfect Match? - Moisture Repair S+C
Odele highlights its Moisture Repair shampoo and conditioner in this commercial beauty campaign. The project centers on a minimal studio aesthetic, focusing on the application process and the texture of the model's curly hair. Produced by SuperBloom House, the film utilizes soft natural light and clean framing to emphasize the product packaging. The creative direction maintains a neutral, direct approach to product demonstration, capturing the product in use within a controlled, commercial environment.
Odele · What's Your Perfect Match? - Ultra Sensitive S+C
Odele highlights its Ultra Sensitive shampoo and conditioner range in this commercial video, centering on a hair care routine for curly red hair. The project leans into a clean, minimalist aesthetic within a studio environment, utilizing soft lighting to accentuate the natural movement and texture of the hair. Produced and developed by SuperBloom House, the campaign captures the product application process, from dispensing the formula to the final rinse. The execution maintains a warm, neutral color palette throughout the live-action sequence.
Odele · What's Your Perfect Match? - Scalp and Body Scrub
Odele presents a commercial video showcasing their Scalp and Body Scrub, focusing on the sensory application and texture of the formula. The production, led by SuperBloom House, emphasizes a routine-based approach through close-up and medium shots of the product in use. Utilizing warm, neutral tones and soft lighting, the project captures the tactile nature of the scrub. The execution leans into a clean, live-action technique, maintaining a polished aesthetic throughout the sequence.
Odele · What's Your Perfect Match? - Volumizing S+C
Odele highlights its Volumizing Shampoo and Conditioner in this commercial video production. The campaign centers on the tactile nature of the hair care routine, featuring scenes of product application and rinsing set against a warm-toned studio backdrop. SuperBloom House managed the production, creative direction, and post-production for the project. The edit utilizes split-screen transitions to emphasize product texture and results, favoring clean lighting and live-action techniques to demonstrate the line’s benefits.
Odele · What's Your Perfect Match? - Air Dry Styler
Odele introduces the Air Dry Styler in this commercial campaign, focusing on the application of the haircare product across diverse hair textures. The film leans into a clean, minimal aesthetic, utilizing soft light to maintain a neutral and approachable visual identity. Developed by SuperBloom House, who oversaw production, creative direction, and post-production, the project highlights the ease of the styling routine through close-up, live-action sequences. The narrative centers on the functional benefit of the cream, capturing the natural movement and finish of the hair in a studio environment.
Odele · What's Your Perfect Match? - Dry Shampoo
Odele demonstrates its dry shampoo application in this commercial spot, focusing on product utility and hair styling. The footage features models with wavy hair engaging with the brand's range of hair care products. Produced by SuperBloom House, the video leans into a clean and minimalist aesthetic. The shoot utilizes natural lighting to highlight the product textures and the ease of use for the featured hair care line.
Odele · What's Your Perfect Match? - Cream Pomade
Odele explores styling versatility in this commercial campaign for their cream pomade. The spot focuses on the product application process, highlighting the hair pomade's texture and its effect on natural waves through deliberate, close-up cinematography. Developed by SuperBloom House, the piece utilizes a clean, live-action technique set against a neutral studio backdrop. The production captures the tactile nature of the product, emphasizing movement and finish through soft, even lighting.
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