Odele: What's Your Perfect Match? - Purple S+C
Brand
Date
May 2024
Description
Odele introduces their purple shampoo and conditioner collection in this haircare campaign. Produced by SuperBloom House, the spot focuses on product application and formulation through a series of close-up sequences. The commercial utilizes live-action technique and clean, minimal art direction to showcase the products. Bright, natural light frames the model as she demonstrates the usage, emphasizing the brand's approach to routine-based beauty.
Style
Horizontal, Commercial, Clean
Techniques
Natural light
Industries
Color
Jet Black
Off-White
Background
White Seamless
Context
Advertising Campaign
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