Logo
  • Home
  • ·Media
  • ·Zimmermann Swim 2025 Ad Campaign featuring Abbey Lee
BrandZimmermann
ProjectSwim 2025 Ad Campaign
Abbey Lee wearing a printed silk dress and sunglasses by a pool for Zimmermann Swim 2025 ad campaign.

Zimmermann Swim 2025 Ad Campaign 2025

Associated creatives

Nicky Zimmermann
Nicky ZimmermannZimmermann Creative Director
Smile Agency
Smile AgencyAgency
Emil Vrisakis
Emil VrisakisCreative Director
Benny Horne
Benny HornePhotographer
Romain Wygas
Romain WygasVideographer
Abbey Lee
Abbey LeeModel
Romy Frydman
Romy FrydmanStylist
Damien Boissinot
Damien BoissinotHair
Jodie Boland
Jodie BolandMakeup

Tags

abbey leeabbey lee modelmodel abbey leeprinted silk dresssilk dressdresssunglasses

Description

This image from the Zimmermann Swim 2025 ad campaign features model Abbey Lee posing near an outdoor swimming pool. She wears a flowing cream and black patterned silk minidress with voluminous sleeves and oversized sunglasses, her blonde hair styled in loose waves. In the sunlit background, white patio umbrellas and loungers are set against a coastal view under a pale sky. Photographer Benny Horne captures the scene with a warm color palette, styled by Romy Frydman with hair by Damien Boissinot and makeup by Jodie Boland.

Style

Horizontal, Commercial, Warm, 1970s

Techniques

Natural light

Industries

Swimwear

Color

Pure White (50%)
Jet Black (50%)

Background

Outdoor Pool

Context

Advertising Campaign