Zimmermann Swim 2025 Ad Campaign 2025

Description

This image from the Zimmermann Swim 2025 ad campaign features model Abbey Lee posing along a concrete wall overlooking a coastal landscape with mountains and water. Photographed by Benny Horne, the shot is styled by Romy Frydman with hair by Damien Boissinot and makeup by Jodie Boland. Abbey Lee wears a blue bikini featuring chain strap details. The natural lighting and soft color grading enhance the outdoor coastal setting.

Style

Editorial, Lifestyle, Horizontal, Warm

Techniques

Natural light

Industries

Swimwear

Color

Background

Ocean

Context

Advertising Campaign