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  • ·Ulla Johnson Fall 2025 Ad Campaign Editorial
BrandUlla Johnson
ProjectFall 2025 Ad Campaign
Model in textured brown shearling coat reclining on sand dunes next to a suede bag with brand text overlaid

Ulla Johnson Fall 2025 Ad Campaign 2025

Associated creatives

Ulla Johnson
Ulla JohnsonUlla Johnson Creative Director
Margot Populaire
Margot PopulaireArt Director
Christina Sulpizio
Christina SulpizioConcept Development & Research
Josh Olins
Josh OlinsPhotographer
Peter Szollosi
Peter SzollosiDirector of Photography
Jeremy Young
Jeremy YoungDigital Photographer
Aivita Muze & Nyaduola Gabriel
Aivita Muze & Nyaduola GabrielModels
April Hughes
April HughesStylist
Diego Da Silva
Diego Da SilvaHair
Siddharta Simone
Siddharta SimoneMakeup
Leigh Burroughs
Leigh BurroughsBrand Creative Producer
Kristina Ho
Kristina HoVP Brand
Page
PageProduction
Madalena Assunção
Madalena AssunçãoProps
Portugal
PortugalLocation

Tags

woman wearing shearling coatshearling coatbrown shearling coatwoman recliningmodel posingsuede bagshoulder bagblack leather boot

Description

This image is part of the Fall 2025 ad campaign for Ulla Johnson, photographed by Josh Olins with art direction by Margot Populaire. The photograph features a model reclining on textured sand dunes, wearing an oversized brown shearling coat and holding a structured suede shoulder bag. The warm earthy palette and natural daylight emphasize tactile textures across the apparel and desert landscape. White brand lettering is overlaid prominently across the center of the frame.

Style

Editorial, Horizontal, Earthy, Polished

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Camel (80%)

Background

Sand Dunes

Context

Advertising Campaign