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Rina Lipa reclines on a light blue velvet sofa wearing a textured yellow lace halter dress with tassel detailing.

ASOS The Asos Blue Room 2026

Associated creatives

Tags

Description

Model Rina Lipa is seated on a powder-blue velvet armchair against a draped blue fabric backdrop for The ASOS Blue Room campaign. She wears a golden yellow lace halter mini dress featuring intricate floral embroidery, vertical string tassels across the bodice, and a ruffled hem. Her long dark brunette hair cascades over her shoulder while she rests one hand accented with delicate gold rings on the armrest. The portrait features balanced, soft studio illumination highlighting the rich visual contrast between the warm yellow dress and cool blue environment.

Style

Vertical, Commercial, Clean

Techniques

Soft Light

Industries

High Street Fashion

Color

Golden Yellow (60%)

Background

Set-dressed, Showroom

Context

Advertising Campaign