BrandASOS
ProjectThe Asos Blue Room

ASOS The Asos Blue Room 2026
Associated creatives
Tags
Description
Model Jeremiah Berko Fourdjour stands against a draped light blue fabric curtain and matching carpet in ASOS's campaign project, The Asos Blue Room. He wears a short-sleeved off-white open-knit polo featuring brown horizontal stripes, paired with dark brown knee-length shorts and brown woven sandals. Black sunglasses complete the relaxed summer menswear styling. Photographed by Luke Lovell with creative direction by Paolo Princi, the full-length studio portrait features clean, direct lighting that casts soft shadows against the background.
Style
Editorial, Vertical, Clean
Techniques
Hard Light
Industries
High Street Fashion
Color
Chocolate (50%)
Off-White (40%)
Background
Office, Fabric Texture
Context
Lookbook

