ASOS The Asos Blue Room 2026

Description

Model Rina Lipa poses for ASOS in 'The Asos Blue Room' campaign photographed and directed by Luke Lovell. She crouches atop a white circular plinth wearing a shimmering light grey pleated mini dress with sheer draping sleeves, paired with dark brown pointed-toe slingback heels. The studio environment features pale blue draped curtains and matching carpet, creating a cool tonal backdrop illuminated by soft, even studio lighting.

Style

Editorial, Vertical, Cool, Clean

Techniques

Soft Light

Industries

High Street Fashion

Color

Background

Set-dressed, Showroom

Context

Advertising Campaign