BrandASOS
ProjectThe Asos Blue Room

ASOS The Asos Blue Room 2026
Associated creatives
Tags
Description
Model Hugh Laughton-Scott sits relaxed on a light blue upholstered tub armchair in this fashion campaign image for ASOS' The Asos Blue Room. He is styled in a classic black and white horizontal striped crewneck t-shirt, high-waisted off-white pleated trousers, a black belt, and black leather slip-on loafers. Posing with one hand resting against his cheek, he looks directly toward the camera. The setting features monochrome powder blue drapery curtains and matching carpet flooring, complemented by even studio lighting.
Style
Editorial, Vertical, Cool, Clean
Techniques
Hard Light
Industries
High Street Fashion
Color
Off-White (50%)
Jet Black (30%)
Background
Set-dressed
Context
Advertising Campaign

