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Black and white portrait of a woman holding a small bug on her palm for Loewe Perfumes Botanical Rainbow campaign.

Loewe Perfumes Botanical Rainbow 2023 Ad Campaign 2023

About

This black and white portrait features a woman posing with a small insect resting on her open palm against a solid background, captured for the Loewe Botanical Rainbow 2023 advertising campaign. Photographed by Tyler Mitchell under the creative direction of Jonathan Anderson, the image utilizes clean composition and minimalist framing. Bold typography spelling LOEWE crowns the top of the frame. The lighting is soft and directional, emphasizing facial features and hand gestures with high clarity.

Brand

Loewe

Project

Loewe Perfumes Botanical Rainbow 2023 Ad Campaign 2023

Keywords

woman holding bugwoman holding insectwoman portraitwomanbug on palminsect on hand

Credits

Jonathan Anderson
Loewe Creative Director
Tyler Mitchell
Photographer
Greta Lee
Talent
Úrsula Corberó and Stéphane Bak
Talent
Benjamin Bruno 
Styling

Styles

EditorialVerticalMonochromeClean

Techniques

Analogue / film

Industries

Fragrance

Background

Grey Seamless

Context

Advertising Campaign
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