H&M Du matin au soir 2026

Description

This fashion editorial image from the H&M project Du matin au soir features model Bonnie Panasenko posed outdoors on a scooter. Captured by photographer Julia Noni with styling by Lisa Lindqwister and hair by Ali Pirzadeh, the shot is illuminated by natural light in a warm color palette. The model wears a form-fitting pink minidress, leaning casually across the back of the vehicle with her hair styled in a bun. In the background, a building exterior features a light-colored banner with French text reading LLE DES MARIAG. The composition combines candid styling with a sun-drenched architectural setting.

Style

Editorial, Vertical, Warm, Golden Hour

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Residential Building

Context

Advertising Campaign, Editorial