Gucci 'Gucci Monte Carlo Second Chapter' 2026 Ad Campaign 2026
Associated creatives
DemnaGucci Creative Director
Riccardo ZanolaArt Director
Mark SeligerPhotographer
Marcell RevVideographer
Tian Xi WeiModels
Amelia GrayModels
Anok YaiModels
Elisabetta DessyModels
Emma KochModels
Kayako HiguchiModels
Felix FriedmanModels
Ibrahima KaneModels
and Samuel WatsonModels
Marie ChaixStylist
Anthony TurnerHair
Sam VisserMakeup
Elena Stepaniuk and Elisa GriecoManicurist
Jussi Vuorenlehto and Piergiorgio Del MoroCasting Director
Tags
Description
Photographed by Mark Seliger for the 'Gucci Monte Carlo Second Chapter' 2026 Ad Campaign under the creative direction of Demna, this image features a blonde model standing outdoors amidst leafy bushes and trees. She wears oversized black shield sunglasses, a dark leather bomber jacket, and fitted black trousers. Over her shoulder, she carries an oversized black Gucci monogram tote bag accented with the signature red and green web stripe. Styled by Marie Chaix with hair by Anthony Turner and makeup by Sam Visser, the shot is grounded in cool, moody twilight tones.
Style
Vertical, Commercial, Moody, Cool
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Off-Black (80%)
Background
Woodland
Context
Advertising Campaign