Gucci Generation Gucci 2026

About

This striking fashion campaign portrait for Gucci's Generation Gucci project was photographed by Demna. A model with long braided hair is seated on a black block against a stark black background. She wears oversized dark sunglasses, a glossy brown leather jacket, dark trousers, and pointed heels with metallic hardware. The high-contrast, dramatic studio lighting emphasizes the sharp silhouettes, rich textures, and sleek luxury styling.