BOSS BOSS Athleisure FW24 2024

Description

Athlete Anthony Joshua is captured in a striking portrait for the BOSS Athleisure FW24 campaign. He wears a light grey zippered hoodie featuring contrasting black drawstrings and subtle BOSS branding on the chest over a dark undershirt. The composition is a direct, frontal portrait highlighting his determined expression. Natural lighting illuminates the scene, set against an out-of-focus architectural background with cool blue tones.

Style

Editorial, Vertical, Cool, Clean

Techniques

Natural light

Industries

Sportswear

Color

Background

Residential Building

Context

Advertising Campaign