
Jean-Yves Lemoigne, Photographer, London
Associated creatives
Tags
Description
This commercial campaign image features professional footballer Romelu Lukaku standing against a plain white background filled with red graphic text elements and Puma branding. He wears a black athletic jacket with grey paneling and balances an orange and black football boot on the tip of his finger. The lighting is bright and even, highlighting the athletic apparel and the featured product. The composition is vertical and balanced, designed to showcase both the athlete and the footwear. The photograph was captured and art directed by Jean-Yves Lemoigne.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
Sportswear
Color
Jet Black (70%)
Burnt Orange (30%)
Background
White Seamless
Context
Advertising Campaign
