IBM

24 projects·0 creatives·

Featured IBM projects

This week's top IBM projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.

Project

IBM · Open Scale

IBM introduces Open Scale, a motion graphics campaign designed to articulate the complexities of enterprise AI and data processing. The visual narrative utilizes clean vector shapes and minimalist blue and white graphics to break down abstract concepts for a corporate audience. Fluid animation sequences anchor the project, featuring a sequence of geometric icons, network structures, and interface representations. By leaning into a minimalist aesthetic, the film translates intricate software capabilities into accessible data visualizations against a dark, high-contrast background.

Project

IBM · Watson

IBM presents Watson, a corporate motion graphics video detailing the architecture and capabilities of its AI systems. The project leans into a professional aesthetic, utilizing minimalist vector animations and a controlled palette of deep blue and dark gray. The visual narrative employs graphic design techniques and dynamic digital motion to map out complex data flows. Sound design and audio production were provided by Swell Sound, reinforcing the technical focus through a refined auditory experience.