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  • ·Zara Spring 2024 Mens Campaign Editorial by Annemarieke van Drimmelen
Brand
Zara
ProjectSpring 2024 Men's Ad Campaign
Male model Toon Lobach leaping dramatically in a dark jacket and trousers inside a weathered interior with large windows.

Zara Spring 2024 Men's Ad Campaign 2024

Associated creatives

Karl Templer
Karl TemplerZara Studio Creative Director
Baron & Baron
Baron & BaronAgency
Will Sumrall
Will SumrallArt Director
Maurice Dusault
Maurice DusaultSenior Art Director
Annemarieke van Drimmelen
Annemarieke van DrimmelenPhotographer
Fabien Baron
Fabien BaronFilm Director
Toon Lobach
Toon LobachModel
Karl Templer
Karl TemplerStylist

Tags

male model leapingmale modelmodel leapingman leapingToon Lobachdark jackettank toptailored trousers

Description

This black and white editorial photograph for Zara's Spring 2024 men's campaign was captured by photographer Annemarieke van Drimmelen with art direction by Will Sumrall and Maurice Dusault. Model Toon Lobach is captured mid-air in a dynamic, athletic leap inside a distressed interior space featuring textured stone walls and large gridded windows. He wears a dark, flowing jacket over a tank top and tailored trousers, styled by Karl Templer. The lighting streams from the side window, highlighting the dramatic movement of the garments and creating high contrast against the textured background.