ProjectBrand Identity

Brand Identity 2024
Associated creatives
Tags
Description
This image displays a storefront exterior designed for the Shenzhen Fringe Festival brand identity by Untitled Macao. The facade features small blue mosaic tiles covering the upper wall, complemented by a horizontal rectangular window above the entrance. To the left, a large glass window displays colourful graphic branding with text reading Fringe Shop and Fringe Marathon alongside racks of clothing inside. To the right, an open doorway reveals an interior with green artificial turf flooring and orange storage crates. Outside on the right, a white Adirondack chair sits next to potted tropical plants against a lighter mosaic-tiled wall section.
Style
Horizontal, Commercial, Warm, Clean
Industries
Festivals & Events
Color
Cobalt (60%)
Pure White (20%)
Forest Green (20%)
Background
Retail Storefront
Context
Event / PR