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ProjectBrand Identity
Spread layouts of a festival program booklet showing bold typography, bilingual text, graphic illustrations, and event photography.

Brand Identity 2024

Associated creatives

Untitled Macao
Untitled MacaoGraphic Design

Tags

brand identityfestival programgraphic designbooklet layoutfestival identity

Description

Graphic design project showcasing spreads from the Shenzhen Fringe Festival program booklet created by Untitled Macao. The layouts feature vibrant color palettes of yellow, pink, blue, and green combined with bold custom typography, bilingual text, and whimsical 3D illustrative elements. Additional pages display event schedules, maps, and photography documenting performances and installations. The clean gridded presentation highlights the comprehensive brand identity system developed for the festival.

Style

Horizontal, Commercial, Graphic, Retro

Techniques

Typography, 3D render / CGI

Industries

Festivals & Events

Background

Grey Seamless

Context

Advertising Campaign, Editorial