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ProjectBrand Identity
Two vibrant vertical festival posters for Shenzhen Fringe Festival featuring surreal cartoon characters, bold typography, and a gradient background

Brand Identity 2024

Associated creatives

Untitled Macao
Untitled MacaoGraphic Design

Tags

festival posterfringe festival posterfestival postersgraphic designposter designsurreal character illustrationcharacter illustrationsurreal charactertypography posterevent poster

Description

This graphic design project showcases two vertical festival posters created by Untitled Macao for the 14th Shenzhen Fringe Festival. The artwork features surreal, colourful illustrative characters with mouth motifs, slender stems, and whimsical appendages against bright gradient backgrounds. Bold black typography states festival dates, web addresses, and event titles in both English and Chinese characters. The overall aesthetic is playful and modern, incorporating saturated gradients of pink, yellow, and blue with grain textures.

Style

Artistic, Vertical, playful, Saturated, Retro

Techniques

Typography, Vector

Industries

Festivals & Events

Color

Magenta (40%)
Golden Yellow (40%)
Navy (20%)

Background

Gradient

Context

Advertising Campaign