Shenzhen Fringe Festival Brand Identity 2024

Description

This brand identity project for the Shenzhen Fringe Festival showcases a vibrant red festival sign featuring prominent typography and surreal graphic illustrations. Created with Untitled Macao handling graphic design, the installation displays bold lettering reading Girls in Power accompanied by white vessel-like figures with red and yellow spherical accents. Warm ambient lighting streams across the scene, casting golden glows and patterned reflections over the dark reflective flooring. The composition centres on the large horizontal display board against a darkened architectural backdrop.

Style

Horizontal, Commercial, Warm, Neon

Techniques

Typography

Industries

Festivals & Events

Color

Background

No taxonomy match

Context

Advertising Campaign