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ProjectBrand Identity
Children playing tug of war with a performer in front of a colorful festival poster banner outdoors.

Brand Identity 2024

Associated creatives

Untitled Macao
Untitled MacaoGraphic Design

Tags

festival bannerfringe festival bannerfestival posterchildren playing tug of warchildren playingtug of warperformer in safari costumeperformersafari costume

Description

Children participate in a tug-of-war game led by a performer dressed in a safari-style costume outdoors. A large colorful promotional banner for the Shenzhen Fringe Festival serves as the backdrop on a green lawn surrounded by seated audience members. Natural daylight illuminates the active outdoor scene while spectators watch the playful event unfold. The composition captures a lively festival atmosphere with branded signage and interactive public programming.

Style

Lifestyle, Horizontal, Clean

Techniques

Natural light

Industries

Festivals & Events

Color

Royal Blue (30%)
Beige (30%)
Jet Black (20%)

Background

Park

Context

Event / PR