BrandLoewe
ProjectHoliday 2024 Ad Campaign

Loewe Holiday 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This image features a dark green leather handbag resting atop a pink mushroom sculpture decorated with yellow polka dots, created for the Loewe Holiday 2024 ad campaign. The dark green handbag features a soft gathered design with a metallic chain strap detail and knotted leather ends. The ceramic or sculpted mushroom prop stands upright with an intricately textured stem against a neutral grey studio background. The bold branding of Loewe appears in clean black typography at the top of the frame. Heikki Kaski captured the composition with sharp studio lighting, highlighting the contrasting textures of smooth leather and painted fabric.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
Bags & Accessories
Color
Forest Green (50%)
Blush (30%)
Mustard (20%)
Background
Grey Seamless
Context
Advertising Campaign
