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Model wearing a grey puffer jacket with mountain backdrop and large white typographic overlay for Lefties A/W 25 campaign.

Lefties A/W 25 campaign 2025

About

This image from the Lefties A/W 25 campaign features model Hyuk Kim wearing a grey puffer jacket in an outdoor setting with a mountain landscape backdrop. The photograph is styled by Cara Cano and captured by photographer Paolo Steve. Large white typography overlays the right side of the composition with the text gear that fits long days outside. The scene utilizes natural lighting and cool tones to emphasize outdoor apparel.

Brand

Lefties

Project

Lefties A/W 25 campaign 2025

Keywords

man in grey puffer jacketgrey puffer jacketpuffer jacketman wearing grey puffer jacketasian manman

Credits

Paolo Steve
Photographer
Cara Cano
Fashion Editor/Stylist
Hyuk Kim
Model

Styles

EditorialHorizontalCommercialDesaturated

Techniques

Natural light

Industries

Outdoor & Performance Apparel

Background

Mountain

Context

Advertising Campaign
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