Brand
ProjectA/W 25 campaign

Lefties A/W 25 campaign 2025
Associated creatives
Tags
Description
Campaign graphic layout for the Lefties A/W 25 Man Outdoor Collection, photographed by Paolo Steve with styling by Cara Cano. Model Hyuk Kim wears a hooded grey down-filled puffer jacket paired with loose-fitting trousers and athletic sneakers. The presentation features a full-length outdoor shot of the model standing atop a granite rock in an alpine meadow alongside an inset profile portrait framed by bold typographic text against a dark mountain silhouette.
Style
Horizontal, Commercial, Earthy, Graphic
Techniques
Typography
Industries
Menswear
Color
Slate (60%)
Taupe (30%)
Context
Advertising Campaign
