Lefties A/W 25 campaign 2025

Description

Model Hyuk Kim stands atop large granite boulders along the edge of a calm mountain lake for the Lefties A/W 25 campaign. He is styled by Cara Cano in a black hooded utility jacket, dark relaxed-fit cargo pants, and a dark knit beanie. In the background, the still water reflects dense pine forests covering the surrounding hills under soft, natural daylight. The campaign imagery is captured by photographer Paolo Steve.

Style

Horizontal, Commercial, Moody, Earthy

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Lake

Context

Advertising Campaign