Brand
ProjectA/W 25 campaign

Lefties A/W 25 campaign 2025
Associated creatives
Tags
Description
Model Hyuk Kim poses outdoors for the Lefties A/W 25 campaign, photographed by Paolo Steve with styling by Cara Cano. He wears a black panelled zip-up fleece jacket paired with loose-fitting taupe trousers and a dark base layer. The composition features a low-angle perspective framed past soft, blurred foreground boulders against a clear, pale dusk sky.
Style
Vertical, Earthy, Commercial
Techniques
Natural light
Industries
High Street Fashion
Color
Off-Black (50%)
Taupe (40%)
Context
Advertising Campaign
