Logo
  • Home
  • ·Media
  • ·Juicy Lucy Brand Identity Multi-Panel Photography
BrandJuicy Lucy
ProjectBrand Identity
Four-panel brand identity grid showing a mushroom, hands holding fruit, pink tulips, and fresh vegetables in a blue crate.

Juicy Lucy Brand Identity 2023

Associated creatives

Somekind
SomekindGraphic Design
Buro Bonito
Buro BonitoPhotography

Tags

four panel gridorganic producebrand identityfresh fruit and vegetablespink tulipsreishi mushroom

Description

This brand identity project for Juicy Lucy features a four-panel photographic layout showcasing natural elements and fresh produce. The top-left panel displays a dark, textured reishi mushroom against a pale background. The top-right panel shows a person wearing plum trousers holding a selection of citrus fruits, ginger, and a green apple. The bottom-left panel captures a hand holding a cluster of soft pink tulips against a muted blue background. The bottom-right panel presents an overhead shot of assorted vegetables arranged inside a blue crate on a textured surface. The entire composition is framed by a soft neutral background, emphasizing clean art direction and organic textures.

Style

Artistic, Vertical, Clean

Techniques

Collage

Industries

CPG / Packaged Food

Context

Advertising Campaign