Brand
ProjectBrand Identity

Juicy Lucy Brand Identity 2023
Associated creatives
Tags
Description
Product photography featuring a single transparent plastic bottle filled with a dark beverage, presented upright against a solid pale neutral background. The bottle has a white screw cap and features a custom pale pink vertical label with bold, stylized typography reading Juicy Lucy alongside additional descriptive text. Studio lighting creates soft, even illumination with a subtle drop shadow beneath the base. The composition is clean and minimalist, centering the product within the frame as part of the Brand Identity project.