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  • ·J. Crew 'Camp Crew' Summer 2026 Swimwear Campaign
BrandJ. Crew
Project'Camp Crew' Summer 2026 Ad Campaign
Josephine Skriver in a striped bikini and Martha Hunt in a red swimsuit aiming archery bows outdoors on a grassy lawn.

J. Crew 'Camp Crew' Summer 2026 Ad Campaign 2026

Associated creatives

Jasmine Tookes
Jasmine TookesModels
Josephine Skriver
Josephine SkriverModels
Martha Hunt
Martha HuntModels
Sara Sampaio
Sara SampaioModels
and Taylor Hill
and Taylor HillModels
Julia Collier
Julia CollierJ.Crew Chief Marketing Officer

Tags

josephine skrivermartha hunttwo women aiming bowstwo womenwomen aiming bowsaiming bow and arrowblue striped bikinistriped bikinistring bikinired one piece swimsuitred swimsuitone piece swimsuitrecurve bowbow and arrow

Description

Models Josephine Skriver and Martha Hunt draw bows in an outdoor archery setup for the J. Crew 'Camp Crew' Summer 2026 advertising campaign. Skriver is featured in a blue and yellow horizontally striped string bikini, smiling as she holds her bow, while Hunt is positioned alongside her in a classic red one-piece swimsuit. The shot is captured in full natural daylight against a wide open green meadow framed by soft background trees.

Style

Horizontal, Commercial, playful, Warm

Techniques

Natural light

Industries

Swimwear

Color

Scarlet (30%)
Off-Black (30%)
Cobalt (20%)

Background

Meadow

Context

Advertising Campaign