BrandHermes
ProjectSummer 2025 Ad Campaign

Hermes Summer 2025 Ad Campaign 2025
Associated creatives
Tags
Description
This image for the Hermes Summer 2025 Ad Campaign features two models posing dynamically on a sandy beach under a bright blue sky with scattered clouds. A male model in white shorts and an open pink top stands beside a female model in red wide-leg trousers and a patterned halter top. They both hold aloft patterned silk scarves that billow in the wind. In the background to the left, a tan sculptural horse prop stands on the sand. The natural outdoor lighting casts sharp shadows, creating a bright and airy atmosphere. The campaign was photographed by David Luraschi with styling by Celia Moutawahid and set design by Camille Lichtenstern.
Style
Horizontal, Commercial, Warm, Golden Hour
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Hot Pink (30%)
Pure White (30%)
Camel (20%)
Background
Sand Dunes
Context
Advertising Campaign
