Hermes Summer 2025 Ad Campaign 2025

Description

This image from the Hermes Summer 2025 ad campaign, photographed by David Luraschi with styling by Celia Moutawahid, captures a man flying a patterned kite against a clear sky. The subject wears a dark patterned tank top and multi-strand leather bracelets with metal hardware while holding wooden control sticks. The composition emphasizes clean lines and outdoor freedom, set against an expansive, bright background under natural light. Hair and makeup were crafted by Laurent Philippon and Aurore Gibrien, with set design by Camille Lichtenstern.

Style

Editorial, Horizontal, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Clear Sky

Context

Advertising Campaign