Helmut Lang 'Jeans' 2026 Ad Campaign 2026

About

Talent Lamarr Hankins stands outdoors against a backdrop of green foliage, yellow wildflowers, and a mound of red dirt for the Helmut Lang 'Jeans' 2026 Ad Campaign photographed by Chloe Jones. He is styled in a woven straw cowboy hat, a crisp white long-sleeve collared shirt, and dark blue denim jeans fastened with a black belt. The full-length framed composition mimics an editorial print layout with stark white borders and bold typography across the footer.