BrandGap
ProjectHoliday 2023 Ad Campaign

Gap Holiday 2023 Ad Campaign 2023
Associated creatives
Tags
Description
This group portrait features five people sitting together casually on a plain white studio floor for the Gap Holiday 2023 ad campaign. The subjects wear layered casual apparel including denim jeans, dark coats, and jackets. The composition is shot from a high angle against a seamless white background, creating a clean commercial aesthetic. The lighting is bright and even, highlighting the relaxed postures and natural expressions of the group.
Style
Vertical, Commercial, Clean
Industries
High Street Fashion
Color
Navy (40%)
Jet Black (30%)
Beige (30%)
Background
White Seamless
Context
Advertising Campaign
