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  • ·Gap Holiday 2023 Men's Outerwear Ad Campaign
BrandGap
ProjectHoliday 2023 Ad Campaign
Three men posing in black hoodies, a shiny puffer jacket, and camouflage pants against a seamless white studio background.

Gap Holiday 2023 Ad Campaign 2023

Associated creatives

Alanis Morisette
Alanis MorisetteTalent
Jay Shetty
Jay ShettyTalent
Radhi Devlukia
Radhi DevlukiaTalent
Lester Walker
Lester WalkerTalent
Pierre Serrao
Pierre SerraoTalent
Jon Gray
Jon GrayTalent
Florence Huntington-Whitely
Florence Huntington-WhitelyTalent
Diana Gordon
Diana GordonTalent
Elsa Hosk
Elsa HoskTalent
Sabina Karlsson
Sabina KarlssonTalent
and Rola
and RolaTalent
“One Love” by Roy Young
“One Love” by Roy Young

Tags

three menmen wearing black hoodiesblack puffer jacketpuffer jacketblack hoodiecamouflage pantscamo cargo pants

Description

Three men model streetwear and winter layers for the Gap Holiday 2023 advertising campaign. The subjects wear black hooded sweatshirts, camouflage cargo pants, and a glossy black puffer jacket against a light studio backdrop. Directional studio lighting illuminates the casual poses and outerwear textures.

Style

Horizontal, Commercial, Clean

Techniques

Soft Light

Industries

High Street Fashion

Event

Holiday Shopping

Color

Jet Black (70%)
Olive (20%)

Background

White Seamless

Context

Advertising Campaign