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BrandGap
ProjectHoliday 2023 Ad Campaign
Woman in cream sweater and distressed blue jeans crouching against a dark background for Gap campaign

Gap Holiday 2023 Ad Campaign 2023

Associated creatives

Alanis Morisette
Alanis MorisetteTalent
Jay Shetty
Jay ShettyTalent
Radhi Devlukia
Radhi DevlukiaTalent
Lester Walker
Lester WalkerTalent
Pierre Serrao
Pierre SerraoTalent
Jon Gray
Jon GrayTalent
Florence Huntington-Whitely
Florence Huntington-WhitelyTalent
Diana Gordon
Diana GordonTalent
Elsa Hosk
Elsa HoskTalent
Sabina Karlsson
Sabina KarlssonTalent
and Rola
and RolaTalent
“One Love” by Roy Young
“One Love” by Roy Young

Tags

rola woman crouchingrola crouchingwoman crouchingrolawomancream sweatersweaterdistressed blue jeansblue jeansjeans

Description

Rola poses in a cream knit sweater and relaxed distressed blue jeans against a dark studio backdrop for the Gap Holiday 2023 ad campaign. The subject crouches low with her arms crossed, tilting her head slightly toward the camera. Soft lighting accentuates the textures of the knitwear and denim. The composition highlights minimalist styling and casual apparel.

Style

Vertical, Commercial, Clean, Minimalist

Techniques

Soft Light

Industries

High Street Fashion

Color

Cream (50%)
Denim (50%)

Background

Black Seamless

Context

Advertising Campaign