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BrandFerragamo
Project'Ferragamo in Florence' 2024 Ad Campaign
Model seated on a high-backed wooden chair wearing a burgundy coat and fringed shoes inside a gallery filled with paintings

Ferragamo 'Ferragamo in Florence' 2024 Ad Campaign 2024

Associated creatives

Maximilian Davis
Maximilian DavisFerragamo Creative Director
Ferdinando Verderi
Ferdinando VerderiCreative Director
Juergen Teller
Juergen TellerPhotographer
Peter Saville
Peter SavilleModels
Lina Zhang
Lina ZhangModels
Raquel Zimmerman
Raquel ZimmermanModels
Yasmine Warsame
Yasmine WarsameModels
and Tim Schuhmacher
and Tim SchuhmacherModels
Lotta Volkova
Lotta VolkovaStylist
Moiselle de Pinto Moreira
Moiselle de Pinto MoreiraHair
Thom Walker
Thom WalkerMakeup
Sylvie Macmillan
Sylvie MacmillanManicurist
11casting
11castingCasting Director
Composed and produced by Mary Komasa and Antoni Komasa-Lazarkiewicz
Composed and produced by Mary Komasa and Antoni Komasa-Lazarkiewicz
Florence
FlorenceLocation
Italy
ItalyLocation

Tags

woman seated in chairwoman seatedseated womanburgundy coatred coatcoatfringed shoestextured shoesshoeslong hair womanwoman

Description

This portrait from the Ferragamo in Florence 2024 ad campaign, photographed by Juergen Teller, features a model seated in a stately art gallery. The subject wears a tailored burgundy coat over a matching dress, paired with distinctive textured fringe footwear. She sits squarely in an ornate wooden chair positioned on a polished marble floor. The surrounding walls are hung with numerous classical oil paintings in gilded frames above wooden wainscoting. Natural light illuminates the interior space, highlighting the rich textures of the clothing and the historic gallery environment.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Burgundy (70%)
Blush (30%)

Background

Gallery

Context

Advertising Campaign