Fendi "Fur Atelier" Spring 2024 Ad Campaign 2024

Description

This image from the Fendi Fur Atelier Spring 2024 advertising campaign features model Aylah Peterson photographed by Craig McDean with creative direction by Karl Bolander and art direction by Ronnie Cooke-Newhouse. The subject wears a belted, patterned brown fur coat over a light blue ribbed top, paired with dark tall boots against a smooth neutral grey background. The lighting is crisp and even, highlighting the rich textures of the outerwear and the sharp editorial styling.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Grey Seamless

Context

Advertising Campaign