Brand

Fendi "Fur Atelier" Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This image is part of the Fendi Fur Atelier Spring 2024 ad campaign, photographed by Craig McDean with creative direction by Kim Jones, Karl Bolander, and Ronnie Cooke-Newhouse. Model Aylah Peterson is captured wearing a textured burgundy fur jacket over a dark turtleneck against a clean grey seamless studio backdrop. Hair is styled with visible wind-blown movement by Ryan Mitchell, complemented by makeup by Siddhartha Simone. The composition highlights luxurious textures and clean studio lighting.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Burgundy (70%)
Jet Black (30%)
Background
Grey Seamless
Context
Advertising Campaign



