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Brand
Max Mara
ProjectIcons 2025
Edie Campbell wearing a brown teddy coat on a city street for Max Mara Icons 2025 photographed by Oliver Hadlee Pearch.

Max Mara Icons 2025 2025

Associated creatives

Emmanuelle Alt
Emmanuelle AltStylist
Edie Campbell
Edie CampbellModel
Oliver Hadlee Pearch
Oliver Hadlee PearchPhotographer

Tags

edie campbelledie campbell in teddy coatedie campbell brown coatwoman in teddy coatteddy coatbrown teddy coatbrown coat

Description

Edie Campbell stands on a city street wearing a prominent brown teddy coat and dark apparel for the Max Mara Icons 2025 project. Captured by photographer Oliver Hadlee Pearch with styling by Emmanuelle Alt, the shot features motion-blurred figures passing in the foreground and background while the central subject remains sharply in focus. Natural daylight illuminates the scene against classic European architecture.