Fendi "Fur Atelier" Spring 2024 Ad Campaign 2024

Description

Model Aylah Peterson poses for the Fendi Fur Atelier Spring 2024 ad campaign, photographed by Craig McDean with creative direction by Karl Bolander. She wears a cream and camel striped fur jacket belted at the waist, accessorized with a chunky chain necklace and a matching leather handbag. The studio portrait utilizes soft directional lighting against a neutral grey seamless backdrop. Art direction by Ronnie Cooke-Newhouse, styling by Rae Boxer, hair by Ryan Mitchell, and makeup by Siddhartha Simone complete the production.

Style

Vertical, Commercial, Clean, Golden Hour

Techniques

Natural light, Beauty Light

Industries

Luxury Fashion Houses

Color

Background

Grey Seamless

Context

Advertising Campaign