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  • ·Fendi Fur Atelier Spring 2024 campaign portrait
BrandFendi
Project"Fur Atelier" Spring 2024 Ad Campaign
Blonde female model wearing a colorblocked fur jacket in black, pink, and brown against a neutral grey studio background

Fendi "Fur Atelier" Spring 2024 Ad Campaign 2024

Associated creatives

Kim Jones
Kim JonesFendi Creative Director
Karl Bolander
Karl BolanderCreative Director
Ronnie Cooke-Newhouse
Ronnie Cooke-NewhouseArt Director
Craig McDean
Craig McDeanPhotographer
Aylah Peterson
Aylah PetersonModel
Rae Boxer
Rae BoxerStylist
Ryan Mitchell
Ryan MitchellHair
Siddhartha Simone
Siddhartha SimoneMakeup

Tags

female modelmodelwomancolorblocked fur jacketfur jacketjacketblonde hairgold earringsearrings

Description

This portrait from Fendi's "Fur Atelier" Spring 2024 ad campaign features model Aylah Peterson photographed by Craig McDean. The model wears a distinctive colorblocked fur jacket combining panels of black, pastel pink, white, and rich brown, layered over a pink turtleneck. Her blonde bob is styled with soft movement, and she wears geometric gold earrings. The shot is set against a seamless neutral grey studio background with polished lighting that highlights the tactile texture of the outerwear.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (30%)
Blush (30%)
Camel (20%)

Background

Grey Seamless

Context

Advertising Campaign