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BrandFendi
Project"Fur Atelier" Spring 2024 Ad Campaign
Model Aylah Peterson wearing a striped fur hoodie and over-the-knee boots for Fendi photographed by Craig McDean.

Fendi "Fur Atelier" Spring 2024 Ad Campaign 2024

Associated creatives

Kim Jones
Kim JonesFendi Creative Director
Karl Bolander
Karl BolanderCreative Director
Ronnie Cooke-Newhouse
Ronnie Cooke-NewhouseArt Director
Craig McDean
Craig McDeanPhotographer
Aylah Peterson
Aylah PetersonModel
Rae Boxer
Rae BoxerStylist
Ryan Mitchell
Ryan MitchellHair
Siddhartha Simone
Siddhartha SimoneMakeup

Tags

aylah petersonmodel aylah petersonwoman wearing fur jacketfur jacketstriped fur jacketfur hoodover the knee bootsleather boots

Description

Model Aylah Peterson poses for Fendi's "Fur Atelier" Spring 2024 ad campaign, photographed by Craig McDean with creative direction by Karl Bolander and art direction by Ronnie Cooke-Newhouse. Aylah wears a brown and black striped fur hooded jacket with a matching scarf, a dark skirt, and tall leather boots against a solid grey studio backdrop. Styling was handled by Rae Boxer, with hair by Ryan Mitchell and makeup by Siddhartha Simone.

Style

Editorial, Vertical, Desaturated, Clean

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Chocolate (50%)
Jet Black (50%)

Background

Grey Seamless

Context

Advertising Campaign